NESCAFÉ, MAGGI and KITKAT have been voted as three of India’s 'Buzziest Brands' in 2016.
The public and a specialist jury voted for the awards, presented by online marketing and advertising portal 'afaqs!'. The awards celebrate brands that have created the most ‘buzz’ and conversation over the past year.
MAGGI won a Gold award in the Food category for its successful campaign on noodles, which celebrated its relationship with the Indian public over three decades.
NESCAFÉ took Gold in the Hot Beverages category, and KITKAT won Silver in Confectionery.
Suresh Narayanan, Chairman and Managing Director, Nestlé India, said: ’’This win is resonant of the love and admiration that the people have for our brands.’’