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FDA, Uttar Pradesh, National Association of Street Vendors of India (NASVI) and Nestlé India expand Project ‘Serve Safe Food’ in the state

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Broadens its outreach in 8 districts; to train 3000 street food vendors 

Nestlé India has collaborated with FDA, Uttar Pradesh and National Association of Street Vendors of India (NASVI) to expand Project Serve Safe Food in the state. As a part of the project, NASVI will train 3000 street food vendors in the state across Varanasi, Kanpur, Agra, Moradabad, Gautam Budh Nagar, Ghaziabad, Gorakhpur, Prayagraj, taking the total number of trained street food vendors past 17,000.

Project ‘Serve Safe Food’ has already benefitted over 1,20,000 street food vendors across 27 states and 4 Union Territories by educating vendors on health, hygiene, safe food handling, waste disposal and entrepreneurship. The training programme equips vendors with the knowledge to improve their food handling practices.

Honourable Minister of State of Fisheries, Animal Husbandry and Dairying and Minister of State, Ministry of Panchayti Raj, and Member of Parliament, Agra Constituency, Shri S. P. Singh Baghel, said, “I can confidently say that from its timeless heritage and iconic landmarks to the rich traditions and warmth of its people, Uttar Pradesh offers an experience unlike any other. Uttar Pradesh's iconic street food – from Lucknow's kebabs to Banaras' chaat and Agra's sweets – is an inseparable part of the state's cultural identity and we are committed to strengthening it further. I appreciate the collaboration between NASVI, the Department of Food Safety, Government of Uttar Pradesh, and Nestlé India in advancing the ‘Serve Safe Food’ initiative and promoting safer food practices across the state.”

Kunwar Himmat Singh, Head, Corporate Affairs, Sustainability and societal initiatives, Nestlé India said, “At Nestlé India, we strive to elevate food safety standards across the country – going beyond just our own products. Through Project Serve Safe Food, we empower street food vendors with practical training in hygiene and food safety, strengthening both skills and awareness. As we continue to scale the initiative, we are confident it will drive lasting behavioural change while supporting the growth and sustainability of their businesses.”

Nestlé India launched Project Serve Safe Food in 2016 and has trained street food vendors across states including Assam, Andhra Pradesh, Arunachal Pradesh, Andaman and Nicobar Islands, Bihar, Chhattisgarh, Delhi, Goa, Gujarat, Haryana, Himachal Pradesh, Jammu and Kashmir, Jharkhand, Karnataka, Kerala, Madhya Pradesh, Maharashtra, Manipur, Meghalaya, Mizoram, Nagaland, Odisha, Puducherry, Punjab, Rajasthan, Sikkim, Tamil Nadu, Telangana, Tripura, Uttar Pradesh, and Uttarakhand.

For more information 
Ambereen Ali Shah, [email protected], +91 9717022731 
Amit Kumar Roy, [email protected], +91 8447737626