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Nestlé India scales up the Nestlé Case Study Competition


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Nestlé House

As part of the continuous engagement with young aspiring talents, Nestlé India conducted a national level Case Study Competition, to bring together and encourage young minds across leading business schools to put their talent into action. Nestlé has across the years consistently interacted and interfaced with the talent on campus and this year with a wide range of activities like guest lectures by Senior Leaders, live product interactions and Nescafé labs experience, enhanced its reach to the Millennials. On the same lines, this decade old initiative of the case study competition, assumed a larger platform. This was the first time all management competitions were being held at the national level. The winners will go through pre placement interviews and will get an opportunity to be able to join Nestlé India as Management Trainees under the campus hiring program.

Nearly 700 students across 16 Business Schools have competed in three case competitions cutting across the streams of Supply Chain (Nestlé Plan – O – Chain), Marketing (Nestlé 4Ps Challenger) and Human Resources (Nestlé Ingenium). The national winners and runner-up were chosen from among more than 200 innovative and thrilling entries. While the team from National Institute of Industrial Engineering (NITIE), Mumbai was declared the winner for Nestlé Plan – O – Chain, SP Jain Institute of Management and Research won the Nestlé 4Ps Challenger. The finale for Nestlé Ingenium is scheduled to be held in the first week of December.

The national qualifying teams were given an opportunity to present their ideas and solutions to the Top Management at Nestlé. In addition, the winners from campus and national rounds were awarded exciting prizes and vouchers to recognize the innovative solutions and creative ideas. Leading Business Schools like IIM (Ahmedabad, Bangalore, Lucknow, Indore, Kozhikode), NITIE, IIT – SJMSOM, SPJIMR, FMS, XLRI, TISS, SIBM, SCMHRD and MDI participated in the competition this year.

Mr. Amit Narain, Vice President Human Resources, Nestlé India said, “The Nestlé Case Study Competition is aimed at presenting challenging business scenarios to the young talent and engage them in a stimulating exercise to apply their knowledge and creativity to live business problems. This also gives them a flavour of brand management as practiced at Nestlé and a sneak peek into our ways of working. It is always exciting to interact with young talented minds and get fresh perspectives. This year to step up the performance bar and increase visibility to Top Management, we increased the scale of the competition to the National level.”

Nestlé India Limited, Head Office: Nestlé House, Jacaranda Marg, M Block,
DLF City Phase – II, Gurgaon 122 002 (Haryana)
Phone: +91-124-3321275, Fax: +91-124-2389381
Registered Office: M-5A, Connaught Circus, New Delhi – 110 001
Corporate Identity Number: L15202DL1959PLC003786
Email ID: [email protected]; [email protected], Website: www.nestle.in